Financial Planning for Small Business Owners
Running a business is consuming. Most owners are so focused on growing it that their own financial picture gets pushed to the back burner. We help business owners get organized, reduce what they pay in taxes, and build personal wealth alongside their business.
Who We Work With
Owners who have scaled past the early stage, taken on employees, and now have more complexity than their current financial setup can handle.
Growing business owners
Owner-operators with high income
Business owners taking home significant personal income who are paying too much in taxes and haven't built a real strategy around it.
Owners planning an exit
Business owners thinking about selling in the next 5 to 10 years who want to maximize what they walk away with and understand what comes next.
Owners with no financial plan
Business owners who have been reinvesting everything into the business and haven't taken care of their own retirement, savings, or protection.
What We Often Find
- Business and personal finances are intertwined in ways that make it hard to see the real picture or plan effectively for either.
- Tax planning is reactive, not proactive. Most business owners find out what they owe after the year is over instead of managing it throughout.
- Retirement accounts are underfunded or the wrong structure entirely. There are often better options available that aren't being used.
- Benefits for the owner and employees are pieced together rather than strategically designed, leaving money and tax advantages on the table.
- There is no exit plan. The business represents most of the owner's net worth but there is no strategy for what happens when it's time to sell or transition.
What We Help With
Tax planning and strategy
Proactive planning throughout the year to reduce what you owe, not just filing after the fact. Entity structure, deductions, timing, and more.
Retirement planning
Identifying the right retirement plan structure for your business, maximizing contributions, and building personal wealth outside the business.
Exit and succession planning
Building a plan for what the business is worth, how to sell or transition it, and what your financial life looks like on the other side.
Investment management
Growing personal assets alongside the business so your net worth isn't entirely tied to one illiquid asset.
Benefits optimization
Structuring health, life, and disability benefits in a way that is tax- efficient for both the business and the owner.
Business and personal integration
Bringing clarity to how the business and your personal finances work together, so decisions on one side don't blindside the other.
Most financial advisors focus almost entirely on investments. For business owners, that misses the point. The biggest financial opportunities are usually in taxes, retirement structure, and making sure the business and personal finances are working together. We coordinate the full picture so nothing slips through the cracks.
We focus on the full picture,
not just the portfolio.
OUR APPROACH
Med spa
Business type
$425k/yr
Owner take-home
8 staff
Employees
6 years
Years in business
The Garcias: Growing business, no financial plan
HYPOTHETICAL CASE STUDY
- The business had grown steadily over 5 years and now had 8 employees, but the owner's personal financial plan had never caught up.
- No formal tax strategy existed. The owner was writing checks to the IRS each year without any proactive planning in place.
- A Simple IRA was in place for employees but it was the wrong structure for an owner at this income level -- significant retirement contributions were being left on the table.
- Business and personal finances were entangled, making it hard to understand the true financial picture or plan effectively for either.
The Situation | The Garcias
HYPOTHETICAL CASE STUDY
Planning Areas Explored | The Garcias
HYPOTHETICAL CASE STUDY
Retirement plan restructure
Evaluated replacing the Simple IRA with a plan structure better suited to the owner's income level, potentially allowing significantly higher tax- deferred contributions.
Proactive tax planning
Shifted from reactive filing to a year- round tax strategy, identifying deductions, timing opportunities, and entity structure considerations.
Personal wealth building
Built an investment strategy outside the business so net worth wasn't entirely tied to one illiquid asset.
Benefits review
Reviewed health and disability coverage for both the owner and staff to identify gaps and tax- advantaged structures being underutilized.
The business was generating real income but the owner had no coordinated plan around it. The biggest opportunities weren't in picking better investments -- they were in taxes, retirement structure, and getting organized. Getting those right first made everything else more effective.
The Takeaway | The Garcias
HYPOTHETICAL CASE STUDY
Disclaimer: This is a hypothetical case study for educational purposes only. It does not represent any specific individual or constitute financial, tax, or legal advice. Results will vary based on individual circumstances.
Start with a 15-minute intro call
GETTING STARTED
No pressure, no commitment. We will get to know each other, answer your questions, and figure out if it makes sense to keep the conversation going.
+ We work with clients in person and virtually.
+ Flexible scheduling including evenings and weekends
+ No account minimums to start a conversation
The Freyr Group is a registered investment advisory firm. This page is for informational purposes only. Services described are general in nature. Individual results will vary based on personal circumstances. Past performance does not guarantee future results. Investment advisory services involve risk including potential loss of principal. The Freyr Group does not provide legal or tax advice. Please consult qualified professionals regarding your specific situation.
